赵斌 FREEZhao
School of Innovation Design, GAFA
- Vice Chairman of Product Design Department
- Director of Living Design TR Center
- Doctor of Philosophy in Communication
Research Field: Brands Driven by Design(BDD)
FREEZhao graduated from Jiangnan University with a B.A. in Industrial Design; recommended for admission to a postgraduate M.A. in the cross-disciplinary study of Interaction Design and Service Design. One of the first Red Dot Design Award winners from China, with multiple design awards for innovation. Worked in multiple design agencies and research institutions on practical projects. Later, he moved into education; he now serves as an instructor at the Life Design TR Centre of GAFA (Guangzhou Academy of Fine Arts).
FREEZhao is the core author of the BDDWATCH team. His Research focuses mainly on BDD development (Brands driven by Design) and Symbiosis (the Relationship between nature and human development). He founded MicLance innovation. Now he is a Doctor of Philosophy in communication, digging into the motivation mechanisms of BDD organisations.